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Apple's Packaging Design: It's Not the Look, It's the Engineering You Should Pay Attention To
While everyone's focused on copying the outside, Apple's been quietly innovating on the inside.

Lunar New Year Packaging Design: Lessons Learned from 2024
Is it just us, or did Lunar New Year (CNY) explode onto the mainstream scene this year?

The Peachy Promise: A Lesson in Packaging Design and Consumer Trust
In the world of consumer goods, packaging plays a vital role in attracting attention and influencing purchasing decisions. However, when vis

How Packaging Saved Breakfast: A Lesson in Packaging Design
What happens next is a masterclass in branding, recall, and why packaging design isn’t just important—it’s everything.

Why Does All Packaging Design Look The Same? A CES 2025 Recap
The same slick, white minimalist boxes. The same sterile fonts. The same generic look that screams, “We all want to be Apple when we grow up

Best Uses for Tear Strips in Packaging Design and Why
The humble tear strip is a packaging design secret weapon When was the last time you struggled to open a package? Did it involve...

Quality Is Remembered Long After Price Is Forgotten: A 2024 Packaging Design Recap and What’s Next for Logic Inc.
When it comes to custom packaging, one thing is certain: you get what you pay for. And at Logic Agency, 2024 has been a living testament to

PR & Influencer Packages Are Tired. Here’s What’s Winning in 2025
Are influencer and PR packages dead?
Let’s talk about it.

Don’t Overlook the Most Important Part of Packaging Design: As Told by a Packaging Design Agency
When new client's approach our packaging design agency about designing their packaging, the biggest concern is often the outside. Very...
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