VANS X ANDERSON PAAK
Vans welcomes the iconic musician Anderson Paak to their global influencer community with two collaboration shoes.
In this creative partnership, Logic joined forces with the brand to envision and craft a packaging experience that would further enhance the existing collaborative shoe box.
Additionally, Logic was responsible for producing supplementary assets, such as a custom air freshener, which became an integral part of the retail launch.
Logic was tasked with the following:
Packaging design support
Technical file creation